Chess.com
Chess.com is the world's largest chess community. Doesn't matter if you're a novice or a grandmaster, all are welcome.
Chess.com Affiliate Program
Prospective affiliates must complete an application, which asks for context as to why you’d like to work with Chess.com. Once they have verified that you fulfill all of the affiliate requirements, you will be approved and emailed by a staff member with directions on how to get started.
Requirements
- Your account must be at least 60 days old
- You should be an active member, with numerous logins, games played, and having engaged in other chess-related activities, such as forming chess friendships and participating in chess clubs
- You should be in good standing on Chess.com, which means that your account has no history of frequent muting or reports for any type abuse
- Your account must be identifiable as yours, with either your real name or professional alias listed
- The email address listed on your account must be valid and a reliable place for you to receive our communications
- List your real country of residence
Affiliates will receive a 15% commission of any membership purchased via your affiliate link.
Tips for Using the Template:
- Personalize Each Email: Make sure to tailor each email to the specific brand you are reaching out to. Generic emails are less likely to get a response.
- Be Concise Yet Informative: Provide enough information to pique their interest but keep it succinct.
- Highlight Mutual Benefits: Emphasize how the collaboration will benefit the brand, not just your channel.
- Follow Up: If you don’t hear back within a week or two, it’s okay to send a polite follow-up email.
This template should serve as a starting point. Feel free to adjust the tone and content to match your personality and the unique aspects of your channel.
Hi [Recipient's Name or Brand Team],
I hope this message finds you well. My name is [Your Name], and I'm the creator behind [Your Twitch Channel Name], a Twitch channel that focuses on [briefly describe your content and niche – e.g., gaming, tech reviews, lifestyle, etc.].
I've been following [Brand's Name] for a while now, and I am genuinely impressed with [mention something specific about their product/service or recent campaign that resonates with your content or audience]. I believe there's a great synergy between [Brand's Name] and my channel, which primarily engages with [describe your audience – e.g., tech enthusiasts, gamers, lifestyle audience, etc.].
A little about my channel:
- Followers/Subscribers: [Your follower/subscriber count]
- Average Views Per Stream: [Your average views]
- Engagement Rate: [Mention your engagement rate or other relevant metrics]
- Content Style: [Briefly describe your content style and how it aligns with the brand]
I'm interested in exploring a partnership where I can integrate [Brand's Product/Service] into my content. [Mention any specific ideas you have for promoting their product/service – e.g., a dedicated stream segment, product reviews, giveaways, etc.]. I'm confident that a collaboration could be mutually beneficial and provide [Brand's Name] with valuable exposure to my engaged and growing audience.
Enclosed is my media kit for more detailed insights into my channel and audience demographics. I am open to discussing various collaboration formats and would love to tailor something that aligns perfectly with [Brand's Name]'s marketing objectives.
Thank you for considering this opportunity. I am enthusiastic about the prospect of working with [Brand's Name] and would be delighted to discuss this further. Please let me know a convenient time for a call or meeting to explore this potential collaboration.
Warm regards,
[Your Name]
[Your Twitch Channel Name]
[Your Contact Information]
[Links to your Twitch channel and any other relevant social media profiles]
